PRIMARY PURPOSE
The Director, Broadway Subway Enterprise Activation is accountable for enterprise-wide readiness and activation across the TransLink family of services. The role ensures the system operates as one network during the major service change associated with the start up of the Broadway Subway Project (BSP). Success is defined by safe, reliable, coordinated service across rail, bus and customer-facing functions at launch and sustained after. This includes ensuring that all enabling infrastructure, systems, processes, staffing, training, and operational readiness activities are completed and integrated to support day-one service. Success also requires effective coordination across project delivery partners, operational teams, and stakeholders to ensure a seamless transition from construction and testing into sustained operations that deliver the intended customer, service capacity, and network benefits.
The Director leads cross-functional coordination across rail and bus operations, maintenance readiness, commercial agreements, wayfinding, security, adjacent development interfaces, marketing, communications, fare systems, and more. Operating companies and functions are accountable for delivery. This role is accountable for integration, timing, and issue resolution across the system.
The position sets activation governance drives decision-making and escalation, and ensures operational, stakeholder, and customer readiness across TransLink, Operating Companies, Transit Police, and external partners. The role has authority to resolve cross-organizational issues or escalate quickly to executive leadership when required.
This position reports to the Chief Executive Officer and will work in a matrix structure with reports to other executives within the TransLink Enterprise.
KEY ACCOUNTABILITIES
1. Enterprise Activation Leadership
Provides strategic leadership and overall accountability for enterprise-wide activation and operational readiness for the Broadway Subway.
Establishes priorities and aligns cross-functional teams to achieve activation outcomes across multiple business units.
Directs the development and execution of the enterprise activation plan, ensuring readiness activities are integrated across TransLink, operating companies, project teams, and external partners.
Oversees the integration of multiple workstreams, ensuring dependencies, interfaces, and organizational impacts are identified, managed, and resolved.
Leads the resolution of complex, multi-party issues involving internal and external stakeholders.
Serves as the senior enterprise authority on activation matters, providing direction and making decisions to advance readiness objectives and support organizational priorities.
Oversees post-launch stabilization across the network to confirm sustained performance.
2. Governance and Executive Visibility
Establishes and leads enterprise activation governance framework, ensuring effective oversight, accountability, escalation pathways, and decision-making processes.
Chairs working groups, committees and cross-functional governance forums responsible for activation oversight and organizational readiness.
Provides strategic advice and recommendations to executive leadership on activation readiness, organizational risks, resource requirements, and critical business decisions.
Identifies emerging strategic issues, evaluates alternatives and trade-offs, and develops recommendations for executive and governance body consideration.
Leads executive reporting and briefing activities, ensuring senior leadership maintains visibility into readiness status, risks, opportunities, and required actions.
Escalates unresolved issues with clear options and recommended path.
3. Cross-Organizational Coordination and Alignment
Champions a "one enterprise" approach to activation, fostering collaboration, accountability, and collective ownership of readiness outcomes.
Directs cross-organizational planning and coordination activities to ensure alignment between rail operations, bus operations, customer experience, infrastructure, technology, safety, and corporate functions.
Builds and maintains strategic relationships with leaders across TransLink, operating companies, government agencies, municipalities, Indigenous communities, and project partners.
Aligns diverse stakeholder interests to achieve enterprise objectives and ensure successful delivery of activation outcomes.
Represents TransLink's interests in complex negotiations and discussions related to activation, operational readiness, and service commencement.
4. Enterprise Risk, Readiness, and Change Leadership
Maintains a single enterprise view of readiness across rail, bus, and customer systems.
Provides enterprise oversight and manages of activation readiness risks, ensuring operational, safety, regulatory, reputational, and stakeholder risks are proactively managed.
Directs the development and implementation of mitigation strategies to address risks and barriers that could impact service commencement.
Leads enterprise change and transition planning activities associated with the service change.
