YM Inc. was founded on the strength of a single retail store in the heart of downtown Toronto in 1975, under the name Stitches. Today we are one of North America’s leading apparel retailers operating over 700 stores across Canada and the United States under the following banners: Stitches, Urban Planet, Urban Behavior, Sirens, Forever 21, Urban Kids, Suzy Shier, Bluenotes, West 49, Amnesia, Charlotte Russe, Rue 21 and Mandee.
Our goal is to sustain performance that exceeds expectations. We are committed to creating a culture where people feel valued and inspired to achieve results. We give our people the appropriate tools, freedom and authority to make decisions. They are accountable for their actions and we recognize their efforts and reward their results. We attract and nurture the best people by providing leadership opportunities, career development and continuous learning. We are committed to leading by example and with integrity. We treat people with respect and dignity, promote the benefits of diversity and address challenges in a direct and compassionate manner. We engage people in our goals and objectives; we listen and act on new ideas where possible.
The AI Content Creator / Stylist will support the creation, tracking, and management of AI-generated product imagery for the e-commerce business. This role is essential in ensuring product imagery is completed ahead of allocation deadlines, helping drive speed-to-site initiatives and overall launch readiness. They will collaborate cross-functionally with merchandising, creative, and production teams to maintain workflow efficiency, ensure asset accuracy, and support timely product launches across digital channels.
This is not an IT position. If you are interested in fashion and styling, while using AI and learning as you go, this is the perfect role for you!
Duties and Responsibilities
Duties and responsibilities include but are not limited to the following:
· Create AI-generated product imagery using structured prompts and AI tools
· Modify and troubleshoot prompts to improve image quality and output accuracy
· Style AI-generated looks to align with brand aesthetics
· Track the status of allocated styles, including:
styles requiring AI imagery
completed imagery
styles that already have existing model photography
weekly status update on tracking
· Maintain and update reporting trackers in Excel and Google Sheets
· Partner cross-functionally with Buying, Studio, E-Commerce, Planning, and Store teams to support product launch timelines
· Ensure imagery is completed proactively for future allocations (1–6 weeks ahead where possible)
· Perform visual quality control on AI-generated imagery to ensure brand consistency and accuracy
· Help identify workflow bottlenecks and support process improvements within the AI image production pipeline
· Support overall speed-to-site initiatives for e-commerce launches
· Office/photo studio environment
· Post-secondary education in Marketing, E-Commerce and/or related experience
· Minimum 1 year experience with E-Commerce
· Experience with Shopify considered an asset
· Comfortable working with AI tools and technology
· Understanding of brand aesthetics considered a strong asset
· Strong visual eye, with attention to styling and image consistency
· Understanding of online shopping experience, on-site customer experience
· Basic experience with Microsoft Office, including intermediate Excel and Google Sheets skills (filters, formulas, tracker management)
· Knowledge of retail environment an asset
· Strong interest in fashion, trends and e-commerce
· Strong communication skills both written and verbal
· Ability to take initiative and make important decisions
· Self-motivated, energetic and able to adapt to change
· Excellent time management skills and strong sense of urgency with the ability to multitask and work autonomously
· Detail-oriented with the ability to manage multiple priorities in a fast-paced environment
· Good technical understanding and ability to learn new programs quickly
· Proven ability to work well under pressure and meet all deadlines
· Ability to think out-of-the-box
What we offer:
· Competitive Compensation Package
· Health and Dental Benefits Plan
· Paid Sick Days
· Employee Discount
· Tuition Reimbursement
· Ongoing Training and Development
· Career Advancement Opportunities
· Being part of an amazing, supportive and collaborative team
YM Inc. is an equal opportunity employer. If chosen to participate in the selection process, accommodations are available upon request. We will consult with the applicant to provide or arrange suitable accommodation in a manner that takes into account the applicant’s accessibility needs.
This posting is for an open vacancy.
We use AI in our hiring process.
Pay: $45,000.00-$50,000.00 per hour
Benefits:
- Extended health care
- Life insurance
- On-site parking
- Paid time off
- Store discount
Work Location: In person
