Senior Paid Media Manager
The Influence Agency is a Toronto-based digital marketing agency specializing in Influencer Marketing, Social Media, Content, SEO, Paid Media, and Web Design & Development.
We're looking for an experienced Senior Paid Media Manager to build, run, and optimize ad campaigns across Meta, TikTok, LinkedIn, Google, and Microsoft Ads. This is a hybrid role (3 days in-office, 2 from home) at our West End Toronto office, so you'll need to be in or around the GTA.
Our Values
We hire for five things above all else:
- Hardworking: You put in the effort, follow up meticulously, and take pride in your output.
- Creative: You bring fresh ideas to campaigns, copy, and strategy, and love trying new things.
- Positive Attitude: You bring energy, humour, and optimism, even under the pressures of client work.
- Accountable: You own your campaigns, your budgets, and your results with minimal oversight.
- Wants to Win: You're competitive. You want to beat benchmarks, grow accounts, and see clients succeed.
What You Bring
- 3-5+ years of paid media experience across multiple platforms, with a proven track record managing six-figure client budgets
- Expertise in Google Ads and Meta Ads (TikTok, LinkedIn, Pinterest, and Amazon are assets)
- Google Ads and Meta certifications (or working on it)
- GA4, GTM, and tracking experience
- Strong ad copywriting skills
- The ability to interpret complex data, spot trends, and turn insights into strategy
- Confidence with clients: reporting, education, and data-driven storytelling that builds trust
What You'll Do
- Own campaign setup, launch, budget pacing, and optimization across all platforms
- Audit accounts and continuously improve performance through testing and data-backed decisions
- Troubleshoot tracking and performance issues proactively with internal teams and clients
- Lead client reporting and communication that strengthens relationships and retention
- Mentor teammates, lead internal meetings, and contribute to department growth
- Stay on top of industry trends and identify upsell opportunities
What We Offer
- Base salary of $70,000-$90,000 depending on experience, plus annual bonus potential
- Comprehensive health benefits (health, dental, paramedical, mental health)
- 20 vacation days, a paid holiday cooldown, extended long weekends, and Summer Fridays
- Work From Anywhere for up to two weeks per year
- Up to $1,000/year for professional development
- Catered lunches three days a week, snacks, socials, and industry events
- Transit-accessible office with free onsite parking
If you appreciate mentorship but operate like a self-starter, you'll fit right in.
If you've made it this far, at least I know you're a reader! You're thorough! So please jump the line and email mlandry [at] theinfluenceagency.com with your favourite book in the subject line along with your resume attached. Only those who email me will be considered .
Best Regards,
Mike
Pay: $70,000.00-$90,000.00 per year
Benefits:
- Dental care
- Discounted or free food
- Extended health care
- On-site parking
- Paid time off
- Work from home
Work Location: In person
