Our associates celebrate lives. We celebrate our associates.
The Business Development Representative (BDR)- is responsible for driving top-of-funnel activity by identifying, engaging, and qualifying potential customers across Ontario. Working remotely, this role supports both the Corporate and Market-Based Re-Engagement sales teams by setting qualified appointments using company-provided lead sources.
This is a high-energy, outbound-focused role suited for self-starters who are motivated by goals, excited to learn, and committed to building a pipeline for a high-impact sales organization. The representative should take pride in delivering service excellence and leveraging technology/Customer Relationship Management (CRM) to support the achievement of monthly goals.
JOB RESPONSIBILITIES
-
Complete a comprehensive onboarding program that requires successfully completing coursework, passing assessments, and demonstrating the appropriate skills to begin fulfilling the following responsibilities:
-
Conduct outbound outreach (calls, emails, and texts when appropriate) to company-provided leads.
-
Quality leads based on pre-defined criteria for re-engagement or market-based sales appointments.
-
Set and confirm appointments with Re-Engagement and Market-Based Advisors.
-
Leverage CRM, outreach programs, and technology to manage lead status, appointment activity, and follow-ups.
-
Collaborate with their Sales Managers and regional leadership to optimize messaging and campaign strategy.
-
Meet or exceed daily, weekly, and monthly KPI targets for outreach and appointments set.
-
Maintain accurate, up-to-date records in CRM.
-
Seek out a manager’s coaching to improve sales cycle, techniques, proficiency, and product knowledge
-
Complete annual certification on critical skills as deemed necessary for success.
KEY SUCCESS METRICS
-
Activity Volume (calls, emails, texts)
-
Qualified Appointments Set (weekly/monthly)
-
Conversion Rate to Appointment (hold rate%)
-
Feedback from field sales teams
MINIMUM Requirements
Education
- High School Diploma or equivalent
Experience
-
Sales or Customer experience preferred
-
Previous experience with Customer Relationship Management (CRM) sales systems preferred
Knowledge, Skills, and Abilities
-
1+ year in sales, customer service, call center
-
Experience in outbound calls or appointment setting calls is a strong asset.
-
Strong verbal and written communication skills.
-
Proficient computer skills including the MS Office suite
-
Proficient computer skills with CRM and Social Networking Apps preferred
- Bilingual, knowledge of another language preferred
-
Professional attire is required when meeting with clients or representing the company
-
Professional, coachable, and goal-oriented
-
Able to work flexible hours, including evenings and weekends
Work CONDITIONS
Work Environment
-
Work indoors during all seasons and weather conditions
-
Comply with the Corporate dress code policy
-
Reliable internet access
Work Postures
-
Sitting continuously for many hours per day, up to 6 hours per day
Physical Demands
-
Physical effort requiring manual dexterity is required, includes paperwork, calculators, computers and phone usage
Work Hours
-
Working beyond “standard” hours as the need arises
Compensation :
Postal Code: L6T 5N9
Category (Portal Searching): Sales
Job Location: CA-ON - Brampton
