About Us
At Hokusan, we are passionate about bringing an authentic Japanese matcha experience to Canadian partners. Hokusan Tea Canada is a wholesaler of premium Japanese green tea, specializing in Matcha and offering various teas and accessories. Founded in Toronto, Canada, the company provides its products in hundreds of locations across Canada.
Our mission is to create a premium Japanese match experience for Canadians by partnering with businesses across Canada that are invested in providing a mindful, authentic, premium tea to their clientele.
Transforming the industry and creating culture requires the right people. We'd love to meet you if youʼre interested in being part of an authentic matcha business. Weʼre a high-impact, cross-team collaboration culture, empowering our small but mighty team to achieve success together.
Job Description
About you and the role
Youʼre an experienced go-to-market professional with a track record of bringing brand strategy to life through product marketing and smart creative. You possess an analytical mind, passion for data and care about the creative. You thrive at the intersection of brand storytelling, cultural significance and business growth.
Reporting to the CEO, youʼll work closely with sales and operations across the small organization. Youʼll help evolve pipeline process, focus on data, lead integrated marketing campaigns and partner closely with individuals across the start-up to drive measurable business outcomes. Youʼll ensure our brand shows up consistently, beautifully and be able to track it well.
What youʼll do
- Evolve and maintain Hokusanʼs visual brand identity and design system, ensuring consistency across teams and the market
- Lead the marketing execution for campaigns, ads, web, social and events that support awareness, conversion, and pipeline growth
- Help improve marketing and sales workflows and processes for conversion and delivery
- Partner closely with Sales to grow and mature pipeline and customers within a CRM by reporting and analyzing data
- Focus on Product Marketing to elevate campaign performance through data and strong execution
- Create automated emails and other marketing assets for consistent messaging, touchpoints and communications that engage and grow customers
- Experiment with AI-powered creative workflows to increase speed, quality, and innovation
Youʼre a great candidate if...
- 3+ years of marketing experience, ideally in product and B2B
- Strong portfolio showcasing go-to-market experience with measurableresults
- High standards for production value, ensuring creative output is polished, consistent and impactful
- Proven ability to collaborate with sales, stakeholders and others to deliver campaigns that support pipeline growth
- Curiosity and comfort with AI tools, CRMs and workflows, with a willingness to experiment and learn
- Proficiency with tools like Pipedrive, Shopify and other revenue tracking platforms
- Strong balance of vision and execution, while able to think creatively and focus on conversion
- Scrappy, self-starter who loves taking initiative to make an impact in a business thatʼs scaling up
- Knowledge of B2B and wholesale marketing is a nice-to-have
Why youʼll love working here
Hokusan is a fast-growing startup revolutionizing how authentic Japanese matcha reaches the Canadian market with partnerships. Beyond bringing culture, mindfulness and a premium tea experience to Canadians, Hokusan brings a quality product of excellence to businesses across Canada. We set every team member up for success so they can feel energized about their work, be passionate about excellence, and have room to learn every day. That means you can experiment with creative tactics, have the freedom to fail and bounce back stronger, and make a career of a lifetime.
How to Apply
Please send your resume and a short introduction.
Kindly email your application to [email protected] with the subject line: “Marketing Manager Job Application.”
Job Type: Full-time
Pay: $35.00 per hour
Work Location: Hybrid remote in Toronto, ON M5A 1H7
