Job Overview
We are seeking a motivated Part Time Marketing Associate to join our team. This role offers an excellent opportunity to develop and execute digital marketing strategies, enhance brand visibility, and support sales initiatives. The ideal candidate will have a passion for marketing, strong analytical skills, and familiarity with various digital tools and platforms. This position is perfect for individuals looking to gain hands-on experience in marketing while contributing to innovative marketing campaigns.
Responsibilities:
- Conduct research on industry trends, competitors, and target audiences to inform marketing strategies.
- Manage and optimize e-commerce platforms, including promotional content.
- Analyze website traffic and campaign performance using Google Analytics and other analytics tools to measure effectiveness and identify opportunities for improvement.
- Support content creation using Adobe Creative Suite for social media posts, banners, and other marketing materials.
- Maintain and update WordPress websites, including HTML editing when necessary.
- Assist with product management tasks such as catalog updates and promotional planning.
- Monitor advertising budgets and ensure campaigns stay within allocated resources.
Experience
- Prior experience or familiarity with digital marketing tools such as Google Analytics, Google AdWords, Facebook Advertising, and email marketing platforms is preferred.
- Experience with Adobe Creative Suite (Photoshop, Illustrator) for content creation is a plus.
- Basic understanding of WordPress, HTML coding, and website management is beneficial.
- Strong research skills combined with analytical thinking to interpret data effectively.
- Excellent communication skills with the ability to collaborate across teams. This role provides valuable experience in the fast-paced world of digital marketing while supporting innovative campaigns that drive business growth.
Pay: $18.00-$20.00 per hour
Benefits:
- Casual dress
- Flexible schedule
Work Location: In person
