Job Title: Creative Director — Content Strategy + Brand
Location: Montréal, QC · Remote-friendly
Job Type: Contract (starts as freelance trial) · path to part-time + full-time
Company: AdVerse Productions
About AdVerse
AdVerse is a multi-million dollar marketing + production engine for premium hospitality and emerging high-attribution brands across Montreal, Toronto, and select expansion markets. We run a pod-based model — 5-person production teams each serving 10 client brands at flagship-level quality. We just refreshed our model with a new pricing structure, ICP-selective sales, and pod hiring across all 5 roles. We are rebuilding the pod with new standards — this is the moment to plug in during the upgrade.
About the Role
You own the creative thinking for each brand in the pod. Every month, you write the Content Overview — the 10-step strategic document that defines campaign type, video formats (TOF/MOF/BOF), and the 2 fundamental impact points behind every piece. You translate brand strategy into shoot direction and post specs. If the CO is sloppy, everything downstream breaks. You are the substrate.
Key Responsibilities
- Author monthly Content Overviews for 2-3 assigned brands using our CO Template v2 + SOP process
- Classify campaign type (Awareness vs Acquisition) + assign TOF/MOF/BOF roles per piece
- Articulate 2 impact points per reel — the fundamental "why this works" for each video
- Brief the editor + video director with clarity — zero ambiguity in handoff
- Senior gate prep — ship CO as PDF v1 to our production OS for Senior approval by Friday EOD weekly
- Brand research + voice consistency — maintain each brand voice across campaigns
Requirements
- 3+ years creative strategy or content strategy at an agency (or strong portfolio of brand work)
- Demonstrable understanding of TOF/MOF/BOF marketing funnel structure
- Ability to translate brand strategy into actionable shoot + post specs
- Reads inspo videos critically — can articulate WHY a reel works (not vibes)
- Strong writing — FR/EN bilingual preferred
- Operator mindset — ships Friday deadlines without escalation
The Path: Freelance → Part-Time → Full-Time
We don’t pretend to know if you are a fit on Day 1 — we earn into it together. Stage 1: 1-2 weeks paid freelance trial in our currently-running pod. Stage 2: part-time retainer when the trial lands. Stage 3: full-time conversion with comp scaling based on experience + brand retention performance.
What You Get
Freelance trial rate to start. Part-time retainer when consistent delivery proves. Full-time conversion with comp scaling based on experience + brand retention performance. Structured onboarding with SOPs + templates already built. Monthly mastermind days. Quarterly team trips at revenue milestones. You join the new comp structure from day one — not the legacy framework.
How to Apply
Apply via Indeed + we will reach out via WhatsApp (438 508 1818) or email ([email protected]) for the next round. Drop a portfolio link + 1-2 sentences on why AdVerse specifically. We read every message.
Rémunération : 100,00$ à 200,00$ par jour
Avantages :
- Heures d’arrivée et de départ flexibles
- Travail à domicile
Lieu du poste : Télétravail hybride à Montréal, QC H3G 2X1
