Job Title: Senior Social Media Growth Manager for Beauty & Fashion Influencer Brand
We are a fast-growing beauty, fashion, and personal styling brand led by a globally recognized image consultant and celebrity color analyst with a strong international audience across Instagram, TikTok, YouTube, Pinterest, and email marketing.
We are looking for an experienced, high-level Social Media Growth Manager who has already worked directly with influencers, creators, or personal brands in the beauty, fashion, luxury, styling, or lifestyle industry.
This is NOT an entry-level role.
We are specifically looking for someone who already understands:
how influencer brands operate,
how to build engagement and conversion-driven content,
how to manage a multi-platform content ecosystem,
how to create systems and workflows,
and how to independently run day-to-day social media operations with minimal supervision.
If you have never worked with a beauty/fashion influencer or creator brand before, this role is likely not the right fit.
Platforms You MUST Have Experience With
Please only apply if you have proven hands-on experience managing:
Instagram
TikTok
YouTube
Pinterest
Bonus if you also understand:
Facebook
Threads
Email marketing integration
Community-building funnels
What You’ll Be Responsible For
Social Media Management
Managing and growing all social media platforms
Creating and maintaining content calendars
Scheduling and publishing content
Community engagement and audience interaction
Monitoring trends and adapting strategy quickly
Creating platform-specific posting strategies
Organizing and repurposing content across channels
Coordinating launches, campaigns, and promotional initiatives
Content & Creative Execution
Editing short-form videos, Reels, TikToks, and YouTube Shorts
Assisting with footage planning and creation
Creating engaging captions, hooks, and storytelling content
Understanding beauty/fashion visual aesthetics
Working with influencer-style personal branding content
Identifying trends and executing trend-based content quickly
Repurposing long-form content into platform-native assets
Marketing & Funnel Management
Building user journeys and customer flows
Understanding conversion-focused content strategy
Creating landing pages
Supporting launches, waitlists, and promotional campaigns
Connecting social campaigns with email marketing
Assisting with lead generation and audience nurturing
Technical & Creative Skills (MUST HAVE)
You MUST have strong hands-on experience with:
Canva (advanced level)
CapCut
AI tools for content creation and workflow optimization
Short-form video editing
Content repurposing
Trend-based content execution
WordPress
Mailchimp
Landing page creation
Social scheduling tools
Automation workflows
You should already understand how to use AI to:
speed up content production,
improve workflows,
generate ideas,
assist with copy/content planning,
and increase overall content efficiency while maintaining premium brand quality.
This is extremely important to us.
Bonus if you know:
Pinterest SEO
Basic SEO
Adobe Suite
Analytics/reporting tools
Automation systems
Community-growth strategies
Who We’re Looking For
We are NOT looking for someone who simply waits for instructions.
We are looking for someone who:
takes ownership,
thinks independently,
brings ideas proactively,
orchestrates the entire social media ecosystem,
and understands how to move a brand forward without constant supervision.
You should naturally think:
strategically,
creatively,
operationally,
and commercially.
We value people who:
think outside the box,
bring fresh energy,
understand modern social media culture,
stay ahead of trends,
and know how to turn attention into engagement and growth.
You should feel comfortable:
making decisions,
improving systems,
proposing campaigns,
identifying opportunities,
and helping us continuously evolve the brand.
We want someone who brings both execution AND vision.
IMPORTANT - Please Read Before Applying
To be considered, you MUST:
Provide examples of influencer or beauty/fashion brands you have managed
Share links to social accounts you worked on
Describe your exact responsibilities for those accounts
Tell us which platforms you personally managed
Explain what measurable results you helped achieve
Applications without relevant experience examples will not be considered.
Please do NOT apply if:
you only managed small personal accounts,
you only scheduled posts,
you do not have beauty/fashion/luxury influencer experience,
or you require step-by-step daily direction.
We are specifically seeking someone who already understands influencer-driven brands and can operate at a high level independently.
Generic AI-generated applications will be ignored.
Trial/Test Task
Shortlisted applicants will be asked to complete a paid test assignment to evaluate:
content strategy thinking,
platform understanding,
visual judgment,
execution ability,
and overall brand alignment.
Long-Term Opportunity
This is a long-term role for the right person.
We are looking for someone who wants to become deeply involved in building and scaling a premium global brand.
Job Types: Fixed term contract, Apprenticeship, Internship / Co-op
Contract length: 12 months
Pay: $50,000.00-$70,000.00 per year
Benefits:
- Flexible schedule
- Work from home
Work Location: Hybrid remote in Vaughan, ON
