Note: This is not a hybrid position and requires candidate to be on site.
PRIMARY PURPOSE:
This position is responsible to assist in the creation, development, and implementation of the overall revenue generation strategies and strategic marketing direction of the shopping center and to meet corporate property business and marketing objectives.
PRINCIPAL RESPONSIBILITES:
The successful candidate’s responsibilities will include, but not be limited to:
- Under the direction of the DMBD, identify, create, and sell revenue opportunities through strategic positioning of mall assets, media assets, and mall programming in order to achieve the sales goals of the property
- Generate prospective clients in local markets through cold calling, networking, reviewing applicable publications and targeted outreach plans
- Develop social media acquisition strategy and create content for social media including videos, images, and captions.
- Review and understand Marketing budget, Marketing financials and various related reports
- Assist in the development of solid on-going relationships with partners and sponsors to address performance, execution, and future growth potential
- Assist in the completion of all associated sales reporting including weekly inventory verification and updating as well as management of individual inventory requests
- Frequently review and understand center sales and traffic tends and reports
- Assist with the promotion and implementation of platform programs in a professional and timely manner and measuring of results
- Responsible for managing the local production and use of on-mall collateral and materials.
- Participate in Manager on Duty rotation as needed, attend staff meetings, and uphold other relevant management responsibilities
- Assist in writing and creating retailer correspondence and communications.
- Work with DMBD to keep an up-to-date media contact list and build a network of media contacts
- Assist DMBD with coordinating tenant and partner meetings
MINIMUM QUALIFICATIONS:
- Bachelor’s degree is a requirement.
- 2-3 years of experience in sales, sponsorships, strategic or corporate marketing, event management and budgets preferred.
- Solid knowledge of all social media platforms with a strong ability to engage viewers and followers, leverage monitoring tools for insights
- Working knowledge of the retail and media industry is an asset
- Able to multi-task in a fast-paced, changing environments and be able to prioritize multiple, often competing priorities.
- Well-developed oral and written skills
- Excellent Word, Excel, and Power Point skills
- Flexibility to work varied schedules including weekends and evenings
Job Types: Permanent, Full-time
Pay: $70,000.00-$80,000.00 per year
Benefits:
- Dental care
- Extended health care
- On-site parking
- RRSP match
- Vision care
Education:
- Bachelor's Degree (preferred)
Experience:
- Sales: 1 year (required)
- Marketing: 2 years (preferred)
- Social media management: 1 year (preferred)
