Are you passionate about social media, digital trends, customer engagement, and the future of AI? Owasco Group is looking for a creative, analytical, and highly motivated individual to join our team in a newly created role focused on helping our dealerships strengthen their online presence and reputation.
This position is ideal for someone who lives and breathes social media, enjoys creating engaging content, understands digital trends, and is excited about the growing impact of artificial intelligence on consumer decision-making.
About Owasco Group
Owasco Group is a family-owned automotive organization that has proudly served Durham Region since 1972. We are committed to innovation, community involvement, and delivering exceptional customer experiences.
What You'll Do
Working from a different Owasco location throughout the week, you will become the driving force behind our online reputation and digital engagement efforts. You will support:
- Owasco Volkswagen
- Audi Durham
- Owasco Pre-Owned Centre
- Pickering Volkswagen
- Whitby Collision & Glass
Responsibilities include:
- Creating and publishing engaging social media content, including short-form videos and trending posts
- Identifying and developing fresh social media ideas that help our dealerships stand out
- Monitoring and responding to customer interactions across social media platforms
- Building relationships with customers, community organizations, and local businesses online
- Tracking, monitoring, and reporting on social media performance metrics
- Monitoring Google Reviews and other online review platforms
- Conducting AI visibility audits to evaluate how our dealerships appear in AI-powered search and recommendation tools
- Identifying opportunities to improve dealership reputation, online presence, and customer engagement
- Presenting insights, reports, and recommendations to General Managers and leadership teams
- Supporting dealership events and community initiatives through digital promotion
What We're Looking For
- Strong understanding of social media platforms, including Instagram, Facebook, TikTok, and YouTube.
- Excellent written and verbal communication skills
- Creative thinker who enjoys generating new content ideas
- Strong organizational and reporting abilities
- Comfortable analyzing data and identifying trends
- Interest in artificial intelligence, digital marketing, and online reputation management
- Self-motivated and able to work independently
- Comfortable working from different dealership locations throughout the week
- Photography, videography, or content creation experience is considered an asset
- Automotive knowledge is an asset but not required
Position Details
- Full-time position
- In-person, no remote option
- Canadian experience is not mandatory
- Brand new position, not an existing vacancy
- $18.00 per hour + bonus could be available for the right candidate
- Monday to Friday, 9:00 AM – 5:30 PM
- 30-minute unpaid lunch
- 40-hour work week
- Primarily based in Whitby with one day per week in Pickering
- Occasional evenings or weekends for dealership events (time provided back in lieu)
Why Join Owasco?
- Gain hands-on experience in social media, reputation management, and AI strategy
- Work directly with dealership leadership teams
- Help shape a brand-new role with room for growth and development
- Be part of a respected family-owned organization with deep roots in Durham Region
- Learn valuable skills that are at the forefront of the future of marketing and customer engagement
We are an equal-opportunity employer and are committed to providing an inclusive and accessible workplace. We welcome and encourage applications from individuals with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process.
We do not use AI to screen, assess, and/or select applicants
If you're someone who enjoys creating content, spotting trends, analyzing results, and finding innovative ways to help businesses grow online, we'd love to hear from you.
Pay: $18.00-$20.00 per hour
Benefits:
- On-site parking
- Store discount
Work Location: In person