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il y a 11 jours
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Performance Marketing Manager

Dash Social -
Canada

Postuler dès maintenant

Détails du poste

Temps plein
À partir de 50 000 $ par mois
Il y a 11 jours

Profil recherché

Google AdWords
Google Tag Manager
Analyse de données
Expérience en marketing et publicité
Évaluation des résultats axée sur les données
Suivi des performances des campagnes marketing
B2B
Automatisation du marketing
Gestion de budget
Expérience en marketing
HubSpot
Campagnes de publicité payante sur les moteurs de recherche
Gestion du budget des campagnes marketing

Description complète du poste

What you'll do

Responsibilities

Campaign Management

Build, launch, and manage paid campaigns across Google, LinkedIn, Meta, Bing, and emerging channels
Pace budgets daily and weekly, and optimize bids, audiences, and keywords against cost-per-demo and pipeline goals
Maintain campaign hygiene: negative keyword lists, audience exclusions, account structure, and naming conventions
Ensure campaigns are aligned to our ICP, buying stages, and revenue impact

Creative and Landing Page Testing

Run a continuous testing program across ad creative, copy, formats, and landing pages
Partner with Brand and Content to brief and iterate on ad creative that converts
Monitor creative fatigue and refresh ads before performance decay

Tracking and Reporting

Maintain tracking hygiene across platforms: UTMs, conversion events, and CRM lead flow
Deliver clear weekly and monthly reporting on spend, demos, and pipeline by channel and campaign
Flag tracking or data-quality issues early and work with the Director and RevOps to resolve them

Experimentation

Propose and run tests on new audiences, ad formats, and channels
Bring a point of view: come to the table with hypotheses backed by data, and scale what works

What you'll need

Qualifications

3-5 years of hands-on, in-platform B2B paid media experience - you have personally built and managed campaigns in Google Ads and LinkedIn Campaign Manager
Experience owning a meaningful monthly paid budget ($50K+/month) with accountability to CPL, cost-per-demo, or pipeline targets
Working knowledge of conversion tracking: Google Tag Manager, UTM discipline, offline conversion imports, and pixel/CAPI setup - you can spot when tracking is broken
Comfortable in HubSpot (or a similar marketing automation platform) for campaign reporting and lead-flow troubleshooting
Experience running structured creative, copy, and landing page tests - and killing losers fast
Data-first mindset: you can pull your own reports, extract actionable insights, and make confident optimization decisions
Clear written and verbal communicator - you can explain what happened, why, and what you are doing about it

A little bit about us

Dash Social

Dash Social is a social media management platform that equips brands with intelligence and speed to stay ahead of the curve. Through its sophisticated cross-channel insights and workflow tools, Dash Social enables brands to create content that entertains, engages and drives consistent business results. To discover how Dash Social is empowering brands to outsmart social, visit dashsocial.com.

At Dash Social, you will be given the opportunity to take risks, learn, and grow your career. You'll be joining a talented, hardworking team with leading policies and practices recognized as a top employer in Canada.

Are you interested?

Work With Us

Dash Social is a social media management platform that equips brands with intelligence and speed to stay ahead of the curve. We're building a team of smart, curious, and driven people who care about doing great work. It's the people at Dash that propel us forward.

We believe that great ideas come from different places. We're proud of the team we've built so far and are always looking for people who bring new ideas, experiences, and dedication as we continue to grow. If you are collaborative, thoughtful, eager to learn and grow, and are a hard worker, you'll fit right in here.

Dash Social's hiring practices are based on skills, potential and character, regardless of race, religion, colour, national origin, sex, sexual orientation, age, veteran status, disability status, or any other applicable characteristics protected by law.

Employee Benefits

At Dash Social, our team is our competitive advantage. We are committed to supporting one another and work hard to ensure everyone has the support they need. In addition to health and dental benefits for you and your family, you can also expect:

Vacation, personal days and sick time
RRSP/401k matching
Annual mental health benefit
Quarterly wellness benefit
Donation matching program
Parental leave top-up plan
Work-from-home benefit
Flexible working hours and location
Departmental and team-wide bonding activities

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