Job Summary
Ready to see your ideas come to life on store shelves across Canada? We're looking for an experienced hands-on, creative industrial designer to join our product development team in Toronto. From sketch to shelf, you’ll take the lead on designing innovative outdoor products—everything from soft goods to powered equipment.
This role is perfect for someone who’s energized by variety, thrives on problem-solving, and takes pride in turning ideas into tangible, real-world products.
If you're resourceful, detail-driven, and passionate about creating great products that people will use every day, we want to hear from you!
Summary Role
This role is part of the design team and will work on all phases of the product development process from start to finish, resulting in your designs being mass produced and sold in large retail stores - many stores that you recognize! The focus of this role is to ideate and customize products including mechanical and powered equipment for people to use outdoors.
As a member of the team, this individual will work collaboratively with teams across the company to bring forward solutions that enhance the user experience.
Responsibilities
In a typical week you will:
- Ideate and design products - take products from initial concept through to manufacturing launch.
- Conduct market research to develop a deep understanding of product categories market trends and user needs to inform design decisions.
- Source the best products currently being made in overseas markets, test them and improve them to develop unbeatable products for our market.
- Improve existing products, coordinate with manufacturers, and support product lifecycle management while ensuring timely delivery within budget constraints.
- Communicate daily with manufacturers across the world, to create and improve products.
- Travel occasionally internationally for manufacturer visits and tradeshows.
- Support the graphic design team by providing dielines, packaging design, renderings, and category specific marketing points.
- Maintain detailed information and documentation of new products.
- Able to make decisions with the goal of the best solution and not the easiest.
Who we're looking for:
- Detail oriented - sweats the small details
- Problem solver – finds solutions, makes recommendations and improvements
- Goal oriented – able to work on various projects and deliver quality results
- Continuous learner - eager to gain knowledge and proactively become more familiar with Midland’s products
- Hard-goods knowledge - has a mechanical inclination and knowledge of how things function
Experience:
- University degree in Industrial Design, Product Development or equivalent
- Between 2 - 5 years of working experience as product designer or developer
- Familiar with construction, tools, electronics, gas/solar powered equipment
- Solidworks experience a plus
- A portfolio showcasing previous work in industrial design or related fields.
Who We Are:
Midland Power is a growing, agile, Canadian company that designs, improves, and distributes a large catalogue of power equipment and home backup power-related products across the continent. With 20 years of experience, we have a team with deep expertise based in Toronto working to supply the best products to our retail partners, and support people with respect and dedication.
Our design department is a tight-knit group of industrial, mechanical, and graphic designers who manage the creation of new products from conception to completion.
We Offer a positive workplace culture built on teamwork that drives us to be successful both personally and professionally, with a healthy work life balance.
- Health and dental benefits
- Paid time off
- Annual incentivized bonus opportunities
- Many more perks
Job Type: Full-time
Pay: $52,000.00-$55,000.00 per year
Benefits:
- Dental care
- Extended health care
- On-site parking
- Paid time off
Education:
- Bachelor's Degree (required)
Experience:
- product development/industrial design: 2 years (required)
- gas powered equipment: 2 years (preferred)
Willingness to travel:
Work Location: In person
